Under the guidance of Director, Professor, (Dr) R. K. Singh, the E -Cell of International School of Management Patna organised a workshop on the “Art of Business Pitch” in collaboration with Nxt Academy on Wednesday, 19 April, 2023. Mr. Pratik Deo, a renowned entrepreneur, founder of iDigiNxt Digital Marketing Services, Patna and an ex-student of IIM, Kolkata, conducted this session for the BBA, BCA, BCP and BAJMC third semester students.
This highly interactive workshop included presentations, case studies, group discussions, and role plays to ensure an engaging and practical learning experience for the students. A three-hour long session intended to equip participants with practical skills, relevant to today's competitive business landscape. It was designed to impart knowledge of essential elements of Investor Pitch Development, an overview of the process and in-depth discussion on the aspects of a Pitch Deck. The programme also included quiz and discussion to ensure participants attention towards the session.
Through this insightful session, the participants could become acquainted with introduction to pitch, problem statement and solution, market analysis, business model, marketing and sales strategy and planning and operations management.
On the occasion Ms Shilpi Kavita, the Chairperson of E-Cell, ISM Patna, said that ‘The Art of Business Pitch’ workshop was an excellent opportunity for our students to learn from experienced professional and develop their skills in persuasive communication. This session aligned with our institute’s mission to prepare our students for success in a global and competitive business environment.
