ISM, Patna, April 4, 2026: The Department of Management at the International School of Management (ISM), Patna, organised an insightful online Guest Lecture on the topic “CSR in Action: From Compliance to Commitment” with the objective of bridging academic learning with practical industry expertise. The session was specially designed for the students of PGDM and MBA, offering them valuable exposure to the evolving dimensions of Corporate Social Responsibility (CSR) in the contemporary corporate landscape.
The guest lecture was delivered by Ms. Juhi Ranjan, a seasoned corporate professional with extensive experience in handling CSR-related assignments across the corporate sector. Through her engaging and knowledge-rich presentation, she highlighted how CSR has moved beyond mere statutory compliance to become a meaningful expression of corporate values, ethical responsibility, and long-term social commitment.
Addressing the students, Ms. Ranjan shared practical insights into the planning, execution, and impact assessment of CSR initiatives, while also underlining the importance of aligning business goals with community development and sustainable growth. Her interaction provided students with a deeper understanding of how responsible business practices contribute to both organizational reputation and social transformation.
The programme was organised under the inspiring leadership of Vice-Chairman Mr. Deval Singh, and under the direction of Director Dr. Sandeep Kumar, Academic Head Dr. Sweta Rani, Principal Dr. Vivekanand Sharma, and Admin Ms. Neeru Kumari, whose continued commitment to academic innovation and industry-oriented learning made the initiative possible.
The event was conducted under the guidance of the Head of the Department of Management, Ms. Pooja Dubey, whose support and vision played a key role in the successful organisation of the session.
The entire programme was efficiently coordinated and moderated by Mr. Prabhakar Kumar, Assistant Professor, HRM, who ensured smooth conduct of the lecture and meaningful interaction between the speaker and students.
In his keynote takeaway, Mr. Prabhakar Kumar emphasised that CSR should not be viewed merely as a legal obligation, but as a strategic and ethical commitment that enables organisations to create lasting social value while nurturing responsible leadership among future managers.
The session concluded on a highly enriching note, with students expressing keen interest in the practical perspectives shared during the lecture. The Department of Management reaffirmed its commitment to organising more such academic-industry interface programmes to equip students with relevant professional insights and contemporary managerial understanding.
