Addressing a seminar on the topic of Career and Guidance held at Magadh Mahila College, Patna on Thursday, 14 September 2023, TPO and Domain Leader of the Department of Mass Communication of International School of Management Patna, Ms. Neeru Kumari Jha, shed light on the exciting and diverse opportunities available in the field of Mass Communication.
During her keynote speech, Ms. Jha emphasized the importance of career guidance in today’s fast-paced world, where students often face the challenge of choosing the right path for their future. She discussed how Mass Communication has emerged as a dynamic and highly sought-after field with a wide range of career avenues.
She highlighted various subfields of mass communication such as journalism, public relations, advertising, broadcasting, and digital media, offering a wide spectrum of career choices. Discussing the rapid growth of the Mass Communication industry, driven by technological advancements and the increasing demand for skilled professionals in this domain, she emphasized the importance of acquiring specific skill sets, including communication, storytelling, content writing, multimedia production, and digital marketing, which are highly valued in the Mass Communication sector. She encouraged students to explore global opportunities in Mass Communication, noting that this field opens doors to international careers and collaborations.
The seminar concluded with a Q&A session, during which Ms. Jha answered questions from the engaged audience, providing valuable insights and guidance for aspiring Mass Communication students available at International School of Management Patna.